Are you confused about what’s right and wrong when it comes to link building and SEO? Read this guide to make sure you’re on the right track!

Are you over-optimising your website to improve your SEO results? If so, read on to learn why over-optimisation is bad news for SEO…

When you need to find out anything about anything, there is only one type of website that comes to mind – search engines. In fact, no matter where you are in the world, search engines turn up to be one of the most visited websites alongside social networks.

Search Engine Optimization is necessary for making any site search engine friendly. When a site fulfills all the criteria of SEO, it is pushed towards top positions in search results. However, nowadays search engine optimization is not as easy as it was before due to the rapid changes happening particularly in the Google ranking Algorithms.

Search engine optimization and SEO content writing involve designing your text for the highest possible Google ranking. To achieve this, it is not only essential to carry out keyword research, but also to understand what your competition is doing and assess the international standing of your niche and your part in it.

Driving in quality traffic to websites is the chief goal of all business. The best strategy to drive in traffic is through build up of quality links. While the Penguin and the Panda updates create several changes in the very way we perceive the on page and off page elements, the Hummingbird update has made it imperative to get link building strategies Google proof.

This article will determine the reasons why it is fundamental to apply SEO services to your website. Aside from SEO, your web design needs to be fixed if you want to enlarge your market share.